You're an established corner shop, nothing fancy, and then the behemoth moves in over the road. In this case, on New Cavendish Street. What do you do?
That's right! You indulge in a bit of piss-taking to underscore
your credentials and longevity and to make sure the interloper knows that you won't throw in the towel. I suspect that the locals played their part in this, which is good and apt, because as Tesco knows, every little helps. Lol!
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